Guides to finding, testing and building useful software
Practical guides from Incyworks on finding worthwhile problems, testing product ideas, building the smallest useful version and learning from real users. They draw on how Incyworks develops its own products and experiments.
How to find real-world problems worth solving with software
Where to look for software problems worth solving, how to separate genuine pain from mild inconvenience, and how to write a clear problem statement before you build.
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How to test a software idea before you build too much
A practical approach to testing a software idea: find the riskiest assumption, decide what evidence matters, test cheaply and decide whether to improve, change, pause or stop.
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What is the smallest useful version of a product?
Why the smallest useful version is often a better target than a minimum viable product, and how to decide what to build, what to leave out and what to keep manual.
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How to get the first users for a new software product
How to find and work with the first users of a new software product: define who they are, start where trust exists, ask for a test rather than a sale, and learn from what they do.
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What is an independent product studio?
What an independent product studio is, how it differs from a software agency, a startup and a venture studio, and how Incyworks works as one.
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